Our Team
Ralph Wilson
Director & Principal
Ralph is a Principal of Sterling Private Wealth. He is a Certified Financial Planner (CFP), CPA Qualified Accountant and holds the Financial Planning Specialist (FPS) designation. He also has A Bachelor of Business Degree. In addition, Ralph is a Self-Managed Superannuation Specialist Adviser, and holds the SSA designation from the Superannuation Professionals of Australia.
Ralph founded Sterling Private Wealth in 2013, with the aim being to provide quality advice to High Net Worth Individuals and Family Groups.
Ralph has spent over 30 years providing strategic financial advice, including 11 years with Westpac Financial Planning, most of the time spent advising in Westpac Private Bank.
Before becoming a Financial Adviser, Ralph was employed as an Accountant, utilising his expertise on strategy requirements of Superannuation, Family Trusts, Companies and Estate Planning. He is formerly both an Auditor and Assessor with the Australian Taxation Office.
Ralph believes in providing a full service offering, similar to a family office model.
For many of his clients, he acts as a trusted adviser, which means he partners with the best providers in the market, to make sure our clients get the best outcome.
Rob McKean
Director & Principal
Rob McKean is a Principal and Certified Financial Planner of Sterling Private Wealth. He has more than 30 years experience in the financial services industry, including working with one of Australia’s top four banks.
Clients from diverse financial circumstances, including High Net Worth clients, have sought advice from Rob due to his extensive expertise and integrity.
Rob is passionate in helping his clients achieve their goals, and takes pride in his role as their trusted adviser.
Michael Goodwin
Paraplanner
Michael is a Paraplanner at Sterling Private Wealth’s Melbourne office. Michael holds a Graduate Diploma in Financial Planning, Bachelor Of Business and a Masters of Business Administration.
Michael has been working in the financial services industry for over 14 years. Michael has extensive technical knowledge and skills in financial projections, modeling and strategy.
Michael has a keen interest in AFL, Cricket and all things sports.
Danny Pollock
Customer Service Manager
Danny is the Customer Service Manager at Sterling Private Wealth’s Melbourne office. Danny holds a Master Of Accounting, Graduate Diploma in Financial Planning and a Bachelor of Business.
Danny has been working in the financial services industry for several years and enjoys helping clients and all things Finance. In his spare time, he is a keen follower of the Essendon Football Club and enjoys cooking, travelling, and spending time with friends and family.
Lachlan McKean
Associate Adviser
Lachlan is an Associate Adviser at Sterling Private Wealth’s Brisbane Office. Lachlan has completed his Advanced Diploma of Financial Planning and Bachelor of Business Degree, majoring in Finance from the Queensland University of Technology. Lachlan is currently studying a Diploma of Finance and Mortgage Broking Management.
Whilst studying in 2015, Lachlan began working with Sterling Private Wealth in an administrative role. After finishing his studies, he became a full-time administrator & paraplanner before becoming an Associate Adviser in 2019.
Lachlan enjoys playing AFL and watching his favorite team, the Brisbane Lions.
Allegra Keneally
Administration
Allegra graduated high school in 2021 with my Diploma and Advanced Diploma in Dance and Elite Performance. She is currently studying a Bachelor of Business at QUT and in her free time enjoy hiking with her sister and finding new restaurants with friends.